FP

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FP

the hard calls,
made to look easy

Product Designer building B2B SaaS tools, specializing in complex workflows and regulated industries

The hard calls,
made to look easy

Product Designer building B2B SaaS tools, specializing in complex workflows and regulated industries

Chemical risk assessment tool

Chemical risk assessment tool

Chemical risk assessment tool

Making one of France's most complex regulatory frameworks feel effortless for businesses with no safety expert on staff.

Role

Product Designer

Project

End-to-end product design

Year

2025

Opt‑in flow redesign

Opt‑in flow redesign

Opt‑in flow redesign

After 3 rounds of A/B testing, we improved a low‑performing upsell leading to a +60% conversion lift.

Role

Product Designer

Project

Conversion optimization

Year

2025

Fnac-Darty

Fnac-Darty

Fnac-Darty

We refined FNAC's online shopping experience by developing a mobile-first prototype for an intuitive click-and-collect service.

Role

UX/UI Designer

Project

Store pickup optimization

Year

2024

Let's work

together.

fanny.pezet@gmail.com

Linkedin

Resume

Let's work

together.

fanny.pezet@gmail.com

Linkedin

Resume

Let's work

together.

fanny.pezet@gmail.com

Linkedin

Resume