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dandesign@gmail.com
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I spent years as a lawyer making complex things simple. Turns out that's also the job in product design.
01
Making one of France's most complex regulatory frameworks feel effortless for businesses with no safety expert on staff.
Role
Product Designer
Project
End-to-end product design
Year
2025
02
After 3 rounds of A/B testing, we improved a low‑performing upsell leading to a +60% conversion lift.
Conversion optimization
03
We refined FNAC's online shopping experience by developing a mobile-first prototype for an intuitive click-and-collect service.
UX/UI Designer
Store pickup optimization
2024
fanny.pezet@gmail.com
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